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Mahindra Announces Global SUV Branding and Logo; XUV700 – Arrival in 2022!

Mahindra and Mahindra, one of the most successful local automakers in the automotive industry worldwide, have announced where they see the future of the brand. It has unveiled the logo for its highly anticipated and anticipated SUV, the XUV700. Mahindra remains true to its legacy of developing tough, rugged and modern SUVs with the latest generation of internal powertrains. It has changed the game before with the XUV500 and then with the XUV300. Both SUVs have enjoyed great success in our market and continue to do so month after month. In fact, there has been a lot of speculation and excitement regarding the next next-gen Mahindra XUV500, which will be released in the coming months. Now, Mahindra wants to push its limits even further with the introduction of the XUV700, which is currently in development. Let’s take a look at what to expect from it.

Mahindra’s passionate engineers and staff have been working on the new global platform on which future Mahindra SUVs will be based. They have named the platform as W601. The W601 will be a completely new platform for Mahindra’s upcoming global SUVs, focusing on cutting edge technology in terms of multiple powertrains and transmission configurations, all-wheel drive systems, high levels of safety features along with many functions. connected car technology. . This platform also aims to create an SUV that will combine off-road capabilities with energetic and comfortable driving dynamics. That is exactly what Mahindra has been able to achieve even with its other offerings in the XUV family that have attracted a lot of customer attention in the past. The arrival of the XUV700 will be somewhere in the second quarter of fiscal 2022, as announced by Mahindra.

Mahindra – March Sales Report

Sitting comfortably in fifth place in our auto industry, Mahindra enjoys a healthy 5.2% market share with an almost exclusively SUV fleet. The automaker has grown 8% month-on-month from February to March. In March, Mahindra had overall sales of just over 16,600 units compared to just over 15,300 in February. Mahindra’s volume rivers remain its rugged and rugged SUV with a lot of utility in its DNA, the Bolero (8,905) units, followed by another SUV proven in the country for nearly two decades, the Scorpio (2,331 units). From then on, products such as XUV300 (2,587 units), Thar (1,912 units), XUV500 (603), Marazzo (255 units) and Alturas G4 (49 units) come

Mahindra – Upcoming SUVs in 2021

Mahindra already has its plate full with the high demand for its recently updated lifestyle SUV, Thar. The other most anticipated products from the house of Mahindra include a brand new Scorpio and a brand new XUV500. The launches of these two SUVs have been delayed due to a semiconductor shortage that has affected the entire industry and is affecting production. Mahindra had already announced that the supply of semiconductors is affected due to the pandemic and this, in turn, will affect the production not only of its next SUV but also of its current models, including that of Thar, which is one of the reasons. for your long waiting time at this time. It’s an exciting year for Mahindra nonetheless, two of its favorite SUVs are making a comeback, and the news of the XUV700 certainly draws a lot of interest from the brand’s loyal customers.

 

 

Bipin Sharma

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